The News

60-year-old Fresno market shutting its doors

A long-time fixture in Fresno, Ronnie’s Midway Market on 7091 N. Blackstone Ave. is planning to close down at the end of January.
The market has been serving area customers since 1953.
The sputtering economy and increased competition from other larger stores has forced the owners to call it quits. “With Walmart, 99 Cents Only and Target carrying groceries, there is just too much competition,” said Jon Asadoor, who with his brother Steve has run the store for the past 30 years.

Farmers: Drought declaration a start; fallout remains to be seen

Continuing drought conditions in California will mean fewer crop acres and lost farm revenue in the Central Valley.
In light of the losses, area water districts and the farmers they serve are glad that Gov. Jerry Brown recently issued an emergency drought declaration designed to conserve water and hopefully make more water available to agriculture.
They see it as a positive start in addressing the crisis.

Tourism event to highlight spending

While planning its second annual State of Tourism Luncheon, the Fresno/Clovis Convention and Visitors Bureau wanted to tell a story.
The story, told by FCCVB staff and partners, is of Fresno County’s culture, entertainment, history and farming heritage, all packed into a few hours on January 28 at the Fresno Convention and Entertainment Center.

Tulare OKs extension for $250M cheese plant

Startup firm CaliCheese Co. said it is steps closer to building a new 300,000 square-foot cheese plant on land owned by the City of Tulare, but needs more time to complete all financing arraignments.
The Tulare City Council Tuesday gave CaliCheese until June 30 to complete the purchase of the 60-acre site, granting an extension to the original Jan. 15 deadline.

Fresno’s WET-incubated companies raised $7M last year

One of the region’s best-known hubs for business startup assistance, the Central Valley Business Incubator has recently assumed a new title with a revamped mission focused on helping entrepreneurs in the water and energy sector.
Since its establishment in 1996, the Fresno-based organization has been providing startup and expanding companies with business consultation, education, access to capital and even office space to help them make their ventures profitable.

Economist: Fuel prices down, wealth up in ’14, beyond

Wells Fargo economist Gary Schlossberg spoke at a meeting of the Rotary Club of Fresno on Monday to give his assessment of what businesses can expect in the year ahead.
Rotary members look forward to the talk every year as Schlossberg, senior economist with Wells Capital Management in San Francisco, comes out each January to recap recent strides in the economy and offer predictions.

Web, video rule marketing in 2014

By all accounts, the Internet and digital video filmmaking appear to be the top growth areas in media marketing for 2014.

Web marketing
“Internet is growing and replacing ad spending, percentagewise. compared to TV, newspaper, magazine and radio,” said Chris Boling, vice president and chief strategic officer of Boling Associates in Fresno.

Mobile advertising takes to the skies

Fresno marketing firm to operate German-made airship

In the age of mobile Internet, old-school aerial advertising might seem a little out of step.
But the reality is that aerial advertising has enjoyed big-time success, especially when it comes to messages on the sides of large blimps. While blimps are not planned for Fresno, something similar is on its way.

Yokohl Ranch project awaits Tulare Co.

The Tulare County Board of Supervisors elected a new chairman this week, selecting District Three Supervisor Phil Cox to the top position. Cox replaces District Two Supervisor Pete Vander Poel.
Cox said he is happy to report that the landscape is nothing like when he took the gavel five years ago. “It’s not all doom and gloom, looking to lay off 400 people and watching for more expected cuts from the state,” he said.

Fresno TV stations’ new studio 99 percent complete

KSEE 24, Fresno’s NBC affiliate, and KGPE 47, the CBS affiliate, are now housed together, but operate separate high-definition newscasts in a renovated KSEE building at 5035 E. McKinley Ave.
The arrangement, made possible with heavy investment by owner Nexstar Broadcasting Group and advances in digital technology, has resulted in a more professional look in local programming.
Matt Rosenfeld, vice president and general manager of the two stations, said the refurbished building is about 99 percent complete. The two stations have new sets for their news broadcasts, which are now available in high definition.