K-Jewel cookbooks reap $10K to fight hunger
- Published on 05/17/2012 - 2:10 pm
- Written by Business Journal staff
Thanks to robust sales of its community cookbook, K-Jewel 99.3 FM was able to raise $10,000 to help feed the Valley's hungry.
The Fresno radio station will present a $10,000 check to the Community Food Bank during a ceremony tomorrow at the nonprofit's headquarters at 3403 E. Central Ave. in Fresno.
The ceremony begins at 11 a.m. when K-Jewel morning radio hosts Bruce Campbell and Faleena Sutton will deliver the check that represents proceeds from the station's "K-Jewel Feeds Fresno" cookbook.
Published last fall, the cookbook features 134 recipes submitted by dozens of K-Jewel listeners. With a total of 1,000 copies sold at $10 each, 100 percent of the proceeds will go to provide meals for the needy.
Through the Community Food Bank's purchasing power, $10,000 is enough to provide $80,000 worth of food for the hungry.
The Community Food Bank distributes around 24 million pounds of food annually to people throughout Fresno, Madera and Kings counties. Recently, the organization received $47,500 from Walmart's Fighting Hunger Together initiative.